PM Browne Says One Nation Music Festival Must Attract Bigger Acts For 2026

Prime Minister Gaston Browne has announced plans to transform Antigua and Barbuda’s One Nation Concert into a major regional music festival, emphasizing the need for bigger international acts to elevate the event’s appeal. Speaking on Pointe FM, Browne revealed that the concert will expand into a three-night festival by 2026, aiming to position it as a premier cultural event in the Caribbean.

“The intention is to scale up and get bigger and better artists to ensure this becomes not just a national staple, but a regional one,” Browne stated. “We want the One Nation Concert to be the premier music festival within the Caribbean, attracting visitors from all over.”

Browne highlighted the significant economic benefits the festival could bring, noting its potential to generate millions in sales for local businesses and boost Antigua and Barbuda’s tourism product. He suggested that the event could be strategically timed to coincide with New Year’s celebrations, drawing high-net-worth tourists who typically visit destinations like St. Barts during the festive season.

“This is not just about music; it’s about creating a vibrant ecosystem that supports tourism, hospitality, and local vendors,” he explained.

Securing internationally renowned performers will be a key component of the festival’s growth. Browne acknowledged the high costs of booking top-tier acts, citing an example of a Marley Brothers concert costing up to half a million US dollars. Despite the expenses, he affirmed the government’s commitment to investing in the festival’s expansion to attract regional and international audiences.

Looking ahead, Browne envisions the One Nation Concert evolving into a cultural hub that unites the Caribbean through music. While addressing logistical concerns, including ticket pricing and event timing, he emphasized the importance of sustaining the festival without relying entirely on government funding.

“This year, we charged $100 for tickets, and while attendance was smaller compared to the free concerts of the past, it’s a necessary step to ensure the event remains viable and continues to grow,” he remarked.

As plans for the 2026 festival take shape, Browne called for collaboration with local stakeholders and event organizers. He also hinted at the potential inclusion of various music genres to attract a wider audience, ensuring the event’s appeal across diverse cultural backgrounds.

“This is about creating something that lasts—a celebration of our culture and our people that resonates far beyond Antigua and Barbuda,” Browne said.

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